Privacy

The short version

This site sets no marketing cookies and does no cross-site tracking. There is no cookie banner because there is nothing to consent to. Personal data is only processed when you type it in yourself: subscribing to the newsletter, requesting a template, or booking a call.

Who is responsible

Ahmed Essam, independent consultant, based in Cairo, Egypt.
Email: ahmed@processminds.co

I am established outside the EU. Because this site offers services to people in the EU, GDPR applies to it under Art. 3(2)(a), and the rights described below are real rights you can exercise by emailing me. Any personal data you submit is therefore processed outside the EU, which is covered under Art. 49(1)(b) where it is necessary to perform what you asked for, and otherwise on your consent.

Hosting

This site is hosted by Cloudflare, Inc. (101 Townsend St, San Francisco, CA 94107, USA). Cloudflare Pages, served from EU edge locations where possible. When you load a page, the host processes technically necessary connection data such as your IP address in order to deliver it. The legal basis is Art. 6 (1)(f) GDPR, the legitimate interest in operating the site securely.

Analytics

Page views are measured with Cloudflare Web Analytics. It works without cookies and without fingerprinting, and collects no data that could identify an individual visitor. Only aggregated statistics are produced, so no consent is required.

Newsletter and template downloads

If you subscribe to the newsletter or request a template, your email address is stored and used to send you that content. Delivery runs through Resend (Plus Five Five, Inc.), hosted in the EU (eu-west-1) region. The page you signed up from is stored alongside it, so I know which content is actually useful.

The legal basis is your consent under Art. 6 (1)(a) GDPR. You can withdraw it at any time, using the unsubscribe link in any email or by writing to ahmed@processminds.co. Your address is deleted when you unsubscribe.

Pricing enquiries

If you send a pricing enquiry through one of the forms on the service pages, the name, email address and message you enter, along with which package you asked about and the page you sent it from, are emailed to me so I can answer you. An enquiry does not add you to the newsletter.

The legal basis is Art. 6 (1)(b) GDPR, taking steps prior to entering a contract. Enquiries are kept for as long as needed to deal with them and for the statutory retention periods that follow.

Contact and enquiry records

Newsletter signups and pricing enquiries are also stored in Airtable (Formagrid, Inc., USA), which I use to keep track of who has been in touch and what about. The data stored there is the same data described above: email address, name where you gave one, what you were interested in, the page you came from and the date. The legal bases are the same as for the processing it records, consent for the newsletter and pre-contractual steps for enquiries.

Spam protection

Forms on this site are protected by Cloudflare Turnstile. It checks that a submission comes from a person rather than an automated script, using technical connection data. It does not use tracking cookies and does not profile you across sites. The legal basis is Art. 6 (1)(f) GDPR, the legitimate interest in not having these forms abused to send mail in my name.

Booking a call

Calls are booked through Calendly (Calendly LLC, USA). The calendar only loads once you actually view the booking page. The details you enter there, your name, email address and what you want to talk about, are processed by Calendly in order to arrange the meeting. The legal basis is Art. 6 (1)(b) GDPR, taking steps prior to entering a contract.

Videos

Embedded videos load through youtube-nocookie.com, so YouTube only sets cookies once you actively start playing a video.

Fonts

All fonts are served from this site's own domain. There is no connection to Google Fonts or any other external font provider, so no data is transferred to a third party in order to render text.

Your rights

You have the right to access, rectification, erasure, restriction of processing, data portability and objection. A short email to the address above is enough, and I will act on it rather than route it through a process. If you are in the EU you may also lodge a complaint with the data protection supervisory authority in your country of residence.

How long data is kept

Newsletter addresses are kept for as long as the subscription lasts. Email enquiries are kept for as long as handling them requires, and beyond that only where a statutory retention period applies.